"The multibillion wedding industry in India is on a new high" said Divya Gurwara, CEO of Bridal Asia, which has been organising an annual exhibition and a fashion show in New Delhi. "Flamenco dancers, helicopters showering rose petals on the guests and even a recreation of the Niagara Falls are no more a rare sight at Indian marriages. With fresh ideas percolating by the hour, the Indian wedding bazaar is continually reinventing itself to meet the increasingly flamboyant tastes of customers. Our aim is to provide under one roof everything that is required for a perfect contemporary marriage," Gurwara told me just hours after the eighth edition of her Bridal Asia Fashion Show and Exhibition ended in New Delhi this week.
This latest showing had participants from the entire subcontinent. "There is a common cultural thread binding this part of the world, which is why we had six designers from Pakistan, besides some of the best talent from across our country", Gurwara averred.
Here is a sample of what we saw at the New Delhi fashion show and exhibition. Bhairavi Jaikishen showed Indo-Weste silhouettes of short kurtis with trousers and dupattas to compliment the attire. Her trendy lehengas with heavily sequined embroidery pulsated with colour. Surily Goel unveiled both cocktail and bridal wear: A special line of traditional saris for cocktail events in pinks, oranges and lemons embellished with unusually combined mother of pearl sequins rubbed shoulders with sexy cholis, embroidered on waistband. There was a sense of youth in Goel's wardrobe.
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